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Digital & Search Engine Marketing-Website activity measurements

Visit Quantcast.com or similarweb.com and obtain traffic data for one or more sites that interest you. Better yet, visit both and compare the data you…

Visit Quantcast.com or similarweb.com and obtain traffic data for one or more sites that interest you. Better yet, visit both and compare the data you get from the two different platforms and panels.
Why would a business choose to use either or both of these services?
Submit a one to two-page analysis of the site(s) you visited. Be sure to include reference detail.

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